AXP AMERICAN EXPRESS CO

BEARISH Impact: 1/10 ANALYST-UPGRADE
Processed 1mo ago SEC analyst-AXP-baird-20250314
9 firms acted on AXP: Baird, Truist Securities, BTIG, HSBC, JP Morgan, B of A Securities, Compass Point, Citigroup, BTIG
Final — all horizons settled through T+60d
AXP ▲ +12.91% at T+60d
SHORT call ✗ call lost -12.91% · α vs SPY -5.76% · entry $265.31 → $299.57
Last close $312.30 (close Jun 8) · -17.71% from $265.31 entry (call sign-flipped)
Entry anchored
Mar 13, 05:00 PM ET
via Databento tick
T+1d
-0.40%
call +0.40% · α +1.15%
$264.24
settled 15mo ago
T+5d
+1.89%
call -1.89% · α -1.62%
$270.32
settled 15mo ago
T+20d
-5.59%
call +5.59% · α +0.47%
$250.48
settled 14mo ago
T+60d
+12.91%
call -12.91% · α -5.76%
$299.57
settled 12mo ago

Price Chart

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Executive Summary

Baird upgraded American Express (AXP) to Neutral from Underperform on March 14, 2025, maintaining a $265 price target that implies 18% downside from the current $321.90. This is a contrarian call: Baird's PT is the second-lowest on the Street (only BTIG's $285 is lower), while the consensus mean is $362 (+12% upside). Baird's accuracy on AXP is 54% (1,388 correct out of 2,555 calls), slightly below the top-tier firms like TD Cowen and Goldman Sachs (both 100% on 2 calls). The broader consensus is mixed: 16 Buy, 18 Hold, 1 Sell. EPS revisions for the current quarter (0q) have been negative — 12 downgrades vs 5 upgrades in the last 30 days — and the next earnings report is due July 16, 2026. Insider selling is heavy, with five executives selling over $8.3M in recent months, including a $4.6M sale by Seeger Laureen. Short interest is elevated at 63.8% of off-exchange volume. The upgrade is a modest positive signal from a mid-accuracy firm, but the bearish PT and insider selling suggest caution.

Impact Score

Base Score
1/7
LLM Adjustment
-1
Final Score
1/10

Consensus & Targets

Buy / Strong Buy
16 (46%)
Hold
18
Sell / Strong Sell
1
Total Analysts
22
Mean PT
$362.02
Median PT
$352.50
High PT
$450.00
Low PT
$285.00
Current Price
$321.90
Implied Upside
+12.5%

Consensus is mixed: 5 Strong Buy, 11 Buy, 18 Hold, 0 Sell, 1 Strong Sell (35 analysts total). The majority (51%) are Hold-rated, with only 46% Buy-rated. Baird's Neutral aligns with the consensus center, but its $265 PT is far below the $362 mean, making it one of the most bearish on the Street.

Mean PT $362.02, median $352.50, high $450, low $285. Current price $321.90 implies +12.5% upside to the mean. Baird's $265 PT is 27% below the mean and 7% below the low of $285. Only BTIG's $285 is lower. Baird's view is significantly below consensus.

Recent Analyst Activity

DateFirmActionRatingPrice Target
2026-04-29 Evercore ISI Group maintain In-Line $345.00
2026-04-28 Goldman Sachs maintain Buy $400.00
2026-04-24 Barclays maintain Equal-Weight $322.00
2026-04-24 B of A Securities maintain Buy $387.00
2026-04-24 BTIG reiterate Sell $285.00
2026-04-16 Morgan Stanley maintain Equal-Weight $385.00
2026-04-09 JP Morgan maintain Neutral $325.00
2026-04-09 Wells Fargo maintain Overweight $415.00
2026-04-06 Evercore ISI Group maintain In-Line
2026-04-06 Barclays maintain Equal-Weight $323.00

No upgrades or downgrades in the last 30 days from the 9 firms that acted on March 14. EPS revisions for the current quarter (0q) show 12 downgrades vs 5 upgrades in the last 30 days, a net negative trend. For the full year (0y), revisions are more balanced: 12 upgrades vs 6 downgrades. Near-term estimates are being cut, but longer-term outlook is stable.

Firm Track Record — Baird

Baird accuracy: 54% on 2555 calls | avg return: 4%

Industry benchmark: mean 51% ± 11%. Top tier: ≥61% (mean + 1σ). Based on 15 firms with ≥5 scored calls.

FirmAccuracyCallsAvg Returnvs Average
TD Cowen 100% 2/2 11.5% top tier
Goldman Sachs 100% 2/2 11.9% top tier
Deutsche Bank 100% 2/2 11.5% top tier
Barclays 86% 6/7 10.4% top tier
Evercore ISI Group 83% 5/6 4.7% top tier
Monness, Crespi, Hardt 80% 4/5 9.6% top tier
Citigroup 75% 3/4 0.7% top tier
Truist Securities 75% 6/8 6.2% top tier
B of A Securities 71% 5/7 13% top tier
RBC Capital 71% 5/7 6.4% top tier

Baird has a 54% accuracy rate on 2,555 calls with an average return of 4%. This is below top-tier firms like TD Cowen (100% on 2 calls, avg return 11.5%) and Goldman Sachs (100% on 2 calls, avg return 11.9%). Among firms covering AXP, the best performers are TD Cowen, Goldman Sachs, and Deutsche Bank (all 100% accuracy). The worst are UBS (50% on 2 calls) and Keefe, Bruyette & Woods (50% on 6 calls). Baird's accuracy is middling.

Earnings Estimates

Next earnings: Jul 16, 2026

PeriodEPS Est.EPS RangeRevenueRevisions (7d)
+1q $4.60 $4.37 — $4.83 $20.1B ↑4 ↓0
0y $17.60 $17.34 — $17.82 $79.1B ↑11 ↓0
0q $4.40 $4.09 — $4.75 $19.6B ↑4 ↓0
+1y $20.11 $19.15 — $20.88 $86.4B ↑8 ↓0

Cross-Platform Signals

Insider Trades (90d)
0 buys / 5 sells
Congressional
Rick Larsen (democrat) — sell $1,001 - $15,000
Congressional
Jared Moskowitz (democrat) — buy $1,001 - $15,000
Congressional
Shelley Moore Capito (republican) — buy $1,001 - $15,000
Institutional
NORGES BANK — new
Institutional
TWO SIGMA INVESTMENTS, LP — new
Institutional
WELLS FARGO & COMPANY/MN — add (31.4%)
Short Interest
Short: 677,816 | Exempt: 117 | TRF Vol: 1,062,680 | Short Ratio: 63.8% | Off-exchange volume (dark pool + OTC)

Insider selling is heavy: five executives sold over $8.3M in the last 60 days, including a $4.6M sale by Seeger Laureen and a $2.8M sale by Grosfield Howard. No insider buys. Congressional activity is mixed: one Democrat buy (Moskowitz, $1k-$15k) and one Republican buy (Capito, $1k-$15k), but also one Democrat sell (Larsen, $1k-$15k). Institutional changes show Norges Bank exiting a $2.46B position (new then exit), while Wells Fargo added 31.4% and doubled another position. Short interest is elevated at 63.8% of off-exchange volume, indicating bearish sentiment. The analyst upgrade diverges from insider selling and short interest, creating a mixed signal.

Actionable Insight

Baird's upgrade is a modest positive, but the $265 PT and heavy insider selling argue for caution. With earnings due July 16 and EPS revisions trending down, traders should wait for a better entry or confirmation from higher-accuracy firms before going long.

Documents Analyzed

Report based on filing metadata.

15 reports for AXP
Performance horizon
33% Hit rate 1 of 3 directional calls best @ T+60▲ +0.02%May 31, 2026
Filters
Rows
Reports for AXP — sortable, filterable
Type Now
May 31, 2026
9d ago
ANALYST-UPGRADE
BULLISH ★ 2/10
$361.49 $361.42▼ −0.02%▲ +0.29%$312.30 (−13.61%)
May 22, 2026
18d ago
ANALYST-UPGRADE
MIXED ★ 1/10
$311.91 $313.54▲ +0.52%▼ −1.15%$312.30 (+0.13%)
May 22, 2026
19d ago
Court Ruling
NEUTRAL ★ 1/10
$311.91 $313.54▲ +0.52%▼ −1.15%$312.30 (+0.13%)
May 20, 2026
21d ago
Court Ruling
NEUTRAL ★ 1/10
$309.61 $316.37▲ +2.18%▲ +0.33%$312.30 (+0.87%)
May 15, 2026
25d ago
8-K
NEUTRAL ★ 2/10
$313.33 $311.91▼ −0.45%▼ −1.42%$312.30 (−0.33%)
May 8, 2026
4w ago
ANALYST-UPGRADE
BEARISH ★ 1/10
$265.31 $270.32▼ −1.89%▼ −1.62%$312.30 (−17.71%)
May 4, 2026
5w ago
8-K
NEUTRAL ★ 2/10
$319.19 $312.34▼ −2.15%▼ −5.08%$312.30 (−2.16%)
May 4, 2026
5w ago
8-K
BULLISH ★ 6/10
$319.19 $312.34▼ −2.15%▼ −5.08%$312.30 (−2.16%)
May 1, 2026
5w ago
ANALYST-UPGRADE
MIXED ★ 3/10
$361.49 $361.42▼ −0.02%▲ +0.29%$312.30 (−13.61%)
Apr 23, 2026
6w ago
8-K
BULLISH ★ 8/10
$318.38 $315.65▼ −0.86%▼ −2.33%$312.30 (−1.91%)
Showing 10 of 15

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