BFH BREAD FINANCIAL HOLDINGS, INC.

NEUTRAL Impact: 4/10 8-K
Horizon weeks Filed May 15, 2026 Processed 29d 1h ago SEC 0001101215-26-000055
8-K context-dependent: Items 7.01
Latest settled — T+5d
BFH-PA ▼ -0.34% at T+5d
NEUTRAL call ✗ call lost -0.34% · α vs SPY -1.30% · entry $24.70 → $24.62
Next anchor: T+20d tomorrow
Currently $101.71 · +311.80% from $24.70 entry
Entry anchored
May 15, 2026
via day open
T+1d
-0.54%
call -0.54% · α -0.47%
$24.57
settled 26d ago
T+5d
-0.34%
call -0.34% · α -1.30%
$24.62
settled 22d ago
T+20d
call — · α —
tomorrow
T+60d
call — · α —
in 8w

Price Chart

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Executive Summary

Bread Financial provided an April 2026 monthly credit performance update. Net principal loss rate improved to 7.09% from 7.85% a year ago, and the 30+ day delinquency rate fell to 5.34% from 5.73%. Average loan balances grew 2.0% year-over-year, a positive reversal from last year's decline. For the preferred stock (BFH-PA), the improving credit metrics are a modest credit positive, signaling better coverage for the fixed dividend.

Actionable Insight

For the preferred stock (BFH-PA), the improving credit trends are a modest positive for credit coverage, but the filing is a routine monthly update with no material change to the issuer's credit profile. Monitor the next quarterly earnings for FFO and leverage trends to assess the sustainability of credit improvement.

Key Facts

  • Net principal loss rate for April 2026: 7.09%, down from 7.85% in April 2025
  • 30+ day delinquency rate: 5.34%, down from 5.73% year-over-year
  • Average credit card and other loans grew 2.0% YoY to $18.067 billion (vs. -1.6% YoY in April 2025)
  • Net principal losses fell to $105 million from $114 million a year ago
  • End-of-period credit card and other loans: $18.123 billion vs. $17.721 billion in April 2025

Financial Impact

Improvement in net principal loss rate by 76 bps YoY and delinquency rate by 39 bps YoY; loan growth of 2.0% YoY

net principal loss ratedelinquency rateloan growth

Risk Factors

  • The improvement in net principal losses was partially aided by a one-time delinquency freeze in Q4 2024 from hurricanes, which negatively impacted Q2 2025 loss rates — the reported improvement may partially reverse
  • Macroeconomic headwinds (inflation, interest rates, consumer debt levels) could pressure credit performance in coming months

Market Snapshot

Exchange
OTC
Sector
Personal Credit Institutions

Documents Analyzed

This report is based on 5 SEC documents filed with EDGAR.

DocumentAccession Number
8-K Filing (Primary)0001101215-26-000055
Document: bfh-20260515.htm0001101215-26-000055
Document: 0001101215-26-000055-index-headers.html0001101215-26-000055
Document: 0001101215-26-000055-index.html0001101215-26-000055
Document: 0001101215-26-000055.txt0001101215-26-000055
13 reports for BFH
Performance horizon
67% Hit rate 2 of 3 directional calls best @ T+5▲ +7.27%Apr 23, 2026
Filters
Rows
Reports for BFH — sortable, filterable
Type Now
May 20, 2026
24d ago
Press Release
NEUTRAL ★ 2/10
$87.46 $88.23▲ +0.88%▼ −0.92%$101.71 (+16.29%)
May 15, 2026
29d ago
8-K
NEUTRAL ★ 4/10
$24.70 $24.62▼ −0.34%▼ −1.30%$101.71 (+311.80%)
May 12, 2026
4w ago
8-K
NEUTRAL ★ 4/10
$25.19 $25.10▼ −0.36%▼ −0.43%$101.71 (+303.77%)
May 6, 2026
5w ago
Press Release
NEUTRAL ★ 4/10
$88.30 $84.63▼ −4.16%▼ −5.29%$101.71 (+15.19%)
May 5, 2026
5w ago
8-K
NEUTRAL ★ 4/10
$24.98 $25.18▲ +0.80%▼ −1.18%$101.71 (+307.17%)
May 5, 2026
5w ago
Press Release
NEUTRAL ★ 4/10
$85.09 $84.93▼ −0.19%▼ −2.17%$101.71 (+19.53%)
Apr 23, 2026
7w ago
8-K
BEARISH ★ 5/10
$25.06 $25.15▼ −0.36%▲ +1.12%$101.71 (−305.87%)
Apr 23, 2026
7w ago
8-K
BULLISH ★ 8/10
$25.06 $25.15▲ +0.36%▼ −1.12%$101.71 (+305.87%)
Apr 23, 2026
7w ago
Press Release
BEARISH ★ 8/10
$92.12 $85.42▲ +7.27%▲ +8.75%$101.71 (−10.41%)
Apr 23, 2026
7w ago
Press Release
NEUTRAL ★ 3/10
$92.12 $85.42▼ −7.27%▼ −8.75%$101.71 (+10.41%)
Showing 10 of 13

US Market Status

Market Closed — Opens Mon (48h 1m)

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