HSY CLUSTER SEC Filing Analysis

Final — all horizons settled through T+60d ⚠ clustered

HSY ▼ -16.25% at T+60d

NEUTRAL call ✗ call lost -16.25% · α vs SPY -23.00% · entry $230.21 → $192.80

Last close $175.90 (close Jun 8) · -23.59% from $230.21 entry

Entry anchored
Feb 23, 03:59 PM ET
via Databento tick

T+1d

-0.25%

call -0.25% · α -1.08%

$229.64

settled 4mo ago

T+5d

+1.72%

call +1.72% · α +2.75%

$234.16

settled 3mo ago

T+20d

-6.52%

call -6.52% · α -1.53%

$215.20

settled 3mo ago

T+60d

-16.25%

call -16.25% · α -23.00%

$192.80

settled 22d ago

Price Chart

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Executive Summary

Seven executives at The Hershey Company engaged in tax withholding transactions, surrendering shares worth $561K, while two executives conducted open-market sales totaling $621.7K in the past week. The majority of the activity represents non-cash tax settlements related to equity vesting, not discretionary selling.

Key Financial Metrics

Direction

selling

Total Value

$621.7K

Insiders

8

Actionable Insight

No material insider selling signal; activity aligns with routine equity compensation tax settlements. Monitor for additional open-market sales in coming weeks that could indicate broader sentiment shifts.

Key Facts

Two open-market sales by C-suite executives: Rohit Grover (President, International) sold $395.6K, Jason Reiman (SVP Supply Chain) sold $226.1K
Five tax withholding transactions (F codes) totaling $561.1K involving CFO Steven Voskuil, CTO Deepak Bhatia, and other senior executives
Total insider transaction value: $1.18M over 7 days, with $621.7K in actual selling
Open-market selling represents 0.0013% of $46.2B market cap — well below materiality threshold
All transactions occurred at ~$226.07 per share

Financial Impact

$621.7K in net open-market selling, $561.1K in non-cash tax withholding

insider ownershipshare count

Risk Factors

Perception risk from concentrated timing of transactions
Potential misinterpretation of tax withholding as discretionary selling

Market Snapshot

Exchange

NYSE

Documents Analyzed

This report is based on 1 SEC document filed with EDGAR.

Document	Accession Number
CONTEXT: Insider Cluster Data (8 trades, 7d window)	cluster-HSY-1772143904260

17 reports for HSY

T+1T+5T+20T+60

67% Hit rate 2 of 3 directional calls best @ T+20▲ +5.27%Apr 30, 2026

Filters

Reports for HSY — sortable, filterable
	Type				Now
Jun 9, 2026 today	8-K NEUTRAL ★ 2/10	$175.88 awaiting T+5	awaiting T+5	—	$175.90 (+0.01%)
May 28, 2026 12d ago	8-K NEUTRAL ★ 2/10	$194.03 $184.58	▼ −4.87%	▼ −2.35%	$175.90 (−9.34%)
May 20, 2026 20d ago	Insider Cluster NEUTRAL ★ 2/10	$190.39 $197.04	▲ +3.49%	▲ +1.89%	$175.90 (−7.61%)
May 19, 2026 21d ago	Insider Cluster NEUTRAL ★ 2/10	$190.84 $197.82	▲ +3.66%	▲ +2.42%	$175.90 (−7.83%)
Apr 30, 2026 5w ago	8-K BULLISH ★ 7/10	$184.32 $185.63	▲ +0.71%	▼ −1.02%	$175.90 (−4.57%)
Apr 20, 2026 7w ago	Insider Cluster NEUTRAL ★ 2/10	$191.45 $186.49	▼ −2.59%	▼ −3.50%	$175.90 (−8.12%)
Apr 17, 2026 7w ago	Insider Cluster NEUTRAL ★ 3/10	$192.63 $191.48	▼ −0.60%	▼ −1.15%	$175.90 (−8.69%)
Apr 2, 2026 9w ago	Insider Cluster NEUTRAL ★ 5/10	$206.19 $202.31	▼ −1.88%	▼ −5.50%	$175.90 (−14.69%)
Apr 2, 2026 9w ago	Insider Cluster NEUTRAL ★ 3/10	$206.19 $202.31	▼ −1.88%	▼ −5.50%	$175.90 (−14.69%)
Mar 31, 2026 10w ago	8-K BULLISH ★ 7/10	$207.89 $208.99	▲ +0.53%	▼ −3.41%	$175.90 (−15.39%)

US Market Status

Market Closed — Opens in 6h 59m

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