MAX MediaAlpha, Inc.
Price Chart
Executive Summary
Multiple insiders at MediaAlpha, Inc. (MAX) sold shares in a concentrated 7-day window, including repeated open-market sales by Yi Steven totaling 12,000 shares and Nonko Eugene selling over 10,500 shares. The cluster represents $208,220 in total value, signaling potential lack of confidence ahead of upcoming earnings or in light of recent stock appreciation.
Key Financial Metrics
Actionable Insight
Traders should watch for potential downward pressure on MAX shares, especially if no positive catalysts emerge ahead of next earnings. Monitor for additional insider selling or company-specific news that may have prompted the coordinated exit.
Key Facts
- Yi Steven sold 12,000 shares in three separate open-market transactions on Feb 23, 24, and 25, 2026, at prices ranging from $7.75 to $9.00, totaling $102,203.
- Nonko Eugene sold 10,599 shares on Feb 25 at $10.0026 per share, totaling $106,018.
- All four transactions were open-market sales (code S), indicating deliberate divestment, not tax-related or derivative-driven activity.
- Total insider selling in the cluster: $208,220 over 7 days, consistent with recent 30-day trend of insider selling.
Financial Impact
$208,220 in insider selling over 7 days
Risk Factors
- Insiders may be reacting to deteriorating business fundamentals not yet public.
- Concentrated selling could signal lack of confidence in near-term valuation or growth outlook.
Market Snapshot
Documents Analyzed
This report is based on 1 SEC document filed with EDGAR.
| Document | Accession Number |
|---|---|
| CONTEXT: Insider Cluster Data (4 trades, 7d window) | cluster-MAX-1772066765226 |
Filters
| Type | Now | ||||
|---|---|---|---|---|---|
|
May 19, 2026
21d ago
|
Insider Cluster
| $8.36 $8.64 | ▲ +3.35% | ▲ +2.11% | $9.17 (+9.69%) |
|
May 19, 2026
21d ago
|
Insider Cluster
| $8.36 $8.89 | ▲ +6.34% | ▲ +4.54% | $9.17 (+9.69%) |
|
May 15, 2026
25d ago
|
144
| $8.29 $8.61 | ▲ +3.86% | ▲ +2.24% | $9.17 (+10.62%) |
|
Apr 29, 2026
6w ago
|
Insider Cluster
| $10.00 $8.97 | ▼ −10.30% | ▼ −13.41% | $9.17 (−8.30%) |
|
Apr 22, 2026
7w ago
|
Insider Cluster
| $9.85 $10.00 | ▲ +1.52% | ▲ +1.47% | $9.17 (−6.90%) |
|
Apr 20, 2026
7w ago
|
144
| $9.89 $10.01 | ▲ +1.21% | ▲ +0.13% | $9.17 (−7.28%) |
|
Apr 15, 2026
7w ago
|
Press Release
| $9.70 $9.85 | ▲ +1.55% | ▼ −0.09% | $9.17 (−5.46%) |
|
Apr 15, 2026
8w ago
|
Insider Cluster
| $9.70 $9.85 | ▼ −1.55% | ▲ +0.09% | $9.17 (+5.46%) |
|
Apr 10, 2026
8w ago
|
Insider Cluster
| $9.05 $10.06 | ▲ +11.16% | ▲ +6.66% | $9.17 (+1.33%) |
|
Apr 8, 2026
9w ago
|
Insider Cluster
| $9.72 $9.70 | ▲ +0.21% | ▲ +3.72% | $9.17 (+5.66%) |
US Market Status
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